Behind the Seams: Bringing the 2025 Bath & Pajama Society Collection to Life

“The magic before bedtime — made beautiful.” ✨
That’s the feeling we wanted to capture with our new 2025 Children’s Collection — and it took a small but mighty team of dreamers to make it happen.

This season, we set out to create something more than pajamas. We wanted to build a bedtime world that feels warm, playful, and real — the giggles, the mess, the rituals that connect us. What unfolded behind the camera was just as special as what you see on screen.

🎬 The Film: Bedtime, Designed Beautifully

Shot in a studio in beautiful San Diego, California --  our 2025 Children’s Collection film celebrates the rhythm of family ritual — stolen snacks in the kitchen, bedtime stories, and a few spontaneous dance breaks along the way.

Each pajama is designed to support sensory connection: soft bamboo, breathable cotton, and hand-crafted details that make bedtime feel as good as it looks.

🌈 The People Who Make the Magic

No dream comes to life without dreamers behind the lens.

📸 Oveth Martínez, our photographer, has an uncanny ability to find truth in a split second — the flash of a smile, the steam curling up from a mug, the calm right before a burst of laughter. His photography for this shoot became the visual foundation of our new collection, blending editorial polish with unfiltered childhood joy.

🎥 Brandon Ochoa, our videographer, turned that same emotion into motion. Brandon’s instinct for storytelling transformed fabric and light into something cinematic. Every twirl, cuddle, and giggle in our launch film carries his distinct rhythm — part documentary, part dream sequence.

And through it all, we had the ever-loving oversight of Zee Field and the production team at Profade Apparel, our trusted manufacturing and creative partners. Zee’s attention to detail and genuine care ensured that what began as a moodboard became a reality — one stitch, one sample, one story at a time.

Together, this team turned bedtime into a work of art.

Behind-the-Scenes Moments

 Set to the joyful track “Thank You for Sunshine” — our behind-the-scenes short captures the laughter, chaos, and connection that fueled every frame. You’ll see real families, a few spilled mugs, and the contagious energy that reminds us why we do what we do.

Because every beautiful product starts with a beautiful day — and the people who make it one.

💫 Thank You

To our creative partners, our families, and the parents who continue to make Bath & Pajama Society part of their rituals — thank you.

Here’s to another year of cozy nights, colorful mornings, and the art of slowing down.

🛁 Explore the 2025 Collection: bathandpajama.com
🌙 Follow the story: @bathandpajama